| Flash Looks Cool | | | | about your site to report back to the search engine |
| OK so I get a lot of requests to have flash | | | | database they won't find anything. What this means is |
| implemented on hotel websites because it looks cool. | | | | that having the flash elements can severely hurt your |
| Yes having flash on your site does look neat if you | | | | chances of moving up the search engine rankings. Not |
| only wanted to see a site containing entertainment. If | | | | only is it impossible to optimize your website with flash, |
| you are a customer looking for a hotel room then | | | | you'll be distracting your audience from what you really |
| maybe this isn't the best use of your website. You | | | | want and that is a sale. Now this doesn't mean you |
| have to keep in mind two very important things if you | | | | don't have options to make your website look cool. |
| are considering the use of flash elements. The first | | | | Flash Alternatives |
| being your end user and the second being the search | | | | Flash stuff does look cool I'll give you that. The great |
| engines. | | | | thing about web design today is there are so many |
| Customer's Perspective | | | | options to get the same effects as flash without using |
| When your potential clients are looking for hotel | | | | flash. If you take our website for example, you'll see on |
| information with credit card in hand, do you really want | | | | the main page there is a huge sliding image that |
| them to be focused on some moving objects on your | | | | moves just like a flash image would. It gives the user |
| website? I would guess you would rather them focus | | | | the option to see animation if they so desire. Having an |
| on the reserve now button right? That being said it's | | | | option for your customers is a much better idea than |
| best to always have the focus to your call to action. | | | | forcing it on them. It also doesn't distract from the |
| Most often, your customers do not have the time to | | | | customer trying to find the information they are looking |
| be staring at some flash content and only want | | | | for. If you check out the samples page you'll see that it |
| information about your property. I feel the same way | | | | looks pretty neat and the best part is there is zero |
| when I'm in a rush to do something or busy at work or | | | | flash involved to make that page work. Everything on |
| with family. If I wanted information about something, | | | | the site is fully crawl-able by the search engine |
| having to click close or skip buttons to by pass all the | | | | crawlers and has a great ranking for each page of the |
| none informational stuff on the site would be a pain. To | | | | website. |
| get to the information I'm looking for, I'd rather move on | | | | One Request |
| to the next website on the search engine list. You | | | | I see that a lot of people view all of my tips and tricks |
| really should think in the 3rd person view when | | | | and I would like to hear your feedback. Please feel |
| considering the use of flash for your website. Pretend | | | | free to post comments, questions, concerns, tips of |
| you only have 30 seconds to get the information you | | | | your own, etc. Making this forum active with hotel |
| want and time yourself when looking at your website. | | | | owners, GM's and property management companies |
| Flash and SEO Don't Get Along | | | | would be ideal for the community. Help us make this a |
| It's common knowledge in the SEO world but no so | | | | wonderful place to share ideas with each other. In |
| common to most people. The search engine crawlers | | | | these economic times, any help is useful and Pro |
| can not read anything that is produced in flash period. | | | | Search Plus wants to be part of it. As always, thanks |
| The use of flash looks like a huge blank spot on the | | | | for reading my posts. |
| website. When the crawlers are looking for information | | | | |