| By just creating a money making website and having it | | | | balance. |
| online, you have now established a presence on the | | | | (3). Test Your Site's Sales-Copy - Your sales letter is |
| internet. People can now have access to your site | | | | your online sales person and can decide the success |
| from anywhere in the world by just simply clicking on a | | | | of your business. Extra care should be taken to make |
| link, or typing its address in their browser. This is great, | | | | sure that all the important elements are in place |
| but to ensure that your website is performing at its | | | | correctly. Pay attention to highlight certain points using |
| best you will have to keep testing and tweaking it for | | | | different fonts, color, bold or italics. Remember that |
| some time to get it up to maximum efficiency. | | | | your visitors will only be scanning your sales page, so |
| There are millions of "so-called" money-making | | | | care should be taken to highlight the important points |
| websites on the internet that are not making any | | | | that you want them to focus on, including the benefits. |
| money. They are just bearing the name, but not playing | | | | (4). Test Your Package Offer - If you are offering |
| the game. If your site is one of those that is not | | | | bonuses with your main product, check to see if these |
| generating any cash, then you need to get to work to | | | | bonuses are relevant to your main product. The main |
| see why this is so. Many times this is due to some | | | | goal of your bonuses is to add more value to your |
| minor snags that can be easily solved by spot | | | | main product, not to compete with it. Do not just throw |
| checking certain elements of your site. | | | | some bonuses together without careful consideration, |
| Here are five (5) essential elements that you can test | | | | that will defeat the purpose. Remember that your |
| to make sure that your money-making website is | | | | visitors will make a buying decision based on what |
| performing at maximum efficiency: | | | | your product can do for them, so make sure your |
| (1). Test Your Headlines - Your headline is the most | | | | benefits are highlighted. |
| important element on your website. This will be the first | | | | (5). Test Your Site Layout - Be sure that your visitors |
| thing that your visitors will see when they come to | | | | can get access to each section of your site without |
| your site, so it should be compelling and captivating | | | | any difficulties. pay attention to your site layout, |
| enough to not only attract them, but it should also tell | | | | navigation bar, your optin offer and of course your call |
| them why they should buy from you, the main benefits, | | | | to action. Also make sure that you do not have too |
| and encourage them to read more. Sometimes by just | | | | much flash images and graphics on your sales page. I |
| doing some minor changes to font color, highlighting, | | | | have visited sites sometimes that is disorganized and |
| bold or underlining certain words can greatly improve | | | | do not have a flow to its operations, this can lead to |
| its effectiveness. | | | | major losses in sales. |
| (2). Test Price Ranges - Test your prices to see the | | | | You are in business to make money and you want to |
| most effective one. This does not mean you should | | | | know that your website is performing at its best all the |
| lower your price all the time. Many times people think | | | | time. The most effective way to make sure of this is |
| that lowering their price will guarantee more sales, but it | | | | be constantly testing and tweaking, and also be sure |
| can work the opposite way. Your visitors might think | | | | to track everything that you do. Paying close attention |
| that your product is inferior because it is so cheap, so | | | | to the above five points could help you to accomplish |
| experiment with high and low prices to get a good | | | | this, if you are willing to pay attention to them. |