| -- End Ad Box ---> | | | | as well as future customers the best possible |
| Many people believe that Myspace is nothing more | | | | information about your business. It is a well-known fact |
| than a place to meet friends and interact with people | | | | that most people opt to search online for information |
| on the Internet from all over the world in a social | | | | as opposed to picking up the telephone and contacting |
| manner. However, what you may not know is that | | | | a business. You do not need a website, just a |
| Myspace can be a great place for businesses as well. | | | | Myspace profile. |
| Business owners, entrepreneurs, musicians, and those | | | | Now you are probably wondering how exactly can I |
| in the entertainment business are using Myspace each | | | | reach the people I want for my nightclub or bar? That |
| and every day to promote themselves, their services, | | | | is a very good question. Myspace is a world wide |
| and their products. | | | | social network, therefore, targeting the whole world is |
| For nightclub or bar owners Myspace can be a great | | | | really not necessary, especially if your business is |
| way to promote your specials, events, or even your | | | | located in Bloomington, Illinois. Would people in Texas |
| establishment itself. You see nearly every household in | | | | come to your establishment? Likely not, unless they |
| the world today has a computer or at the very least | | | | were visiting the area on business or to see family |
| access to a computer. Myspace has thousands, upon | | | | members. It is entirely possible with it being the home |
| thousands, of visitors each day. Just think what those | | | | of State Farm; however, you cannot count on that. |
| people could do for your business. | | | | What you really need is to target your specific |
| How can you use Myspace to promote your nightclub | | | | audience. A program like MyFriendBuilder is the answer |
| or bar? Well, it is simple really. Let’s say you are | | | | to all your problems and needs. You see, Myspace |
| having a party to celebrate a holiday such as | | | | allows you to search for people in a defined range, |
| Halloween or New Years you could use your | | | | such as gender, age, and location. You could make |
| Myspace profile to basically advertise all aspects of | | | | “friends” and invite people to add you as well in |
| your party. For example, if you were going to have | | | | your specified audience. It could take literally years to |
| costume judging and prizes, you would place all the | | | | go through all of the people in your area and on |
| information right there on your profile. You would want | | | | Myspace. MyFriendBuilder makes it easy to find your |
| to include any specials going on that night, as well as if | | | | audience and make them aware of your nightclub or |
| there is a cover charge and hours as well. | | | | bar. |
| Myspace can also be great for promoting bands and | | | | The key to promoting your nightclub or bar is |
| DJ’s as well. You could make it a habit of | | | | promoting your profile to people within your area and |
| posting all weekly live entertainment right on your | | | | targeted audience. For example, using the Bloomington, |
| Myspace profile. If you have karaoke each week or | | | | Illinois instance as above, MyFriendBuilder can allow you |
| more often, you could include a calendar. This will allow | | | | to find and promote your profile to people in your area |
| any person visiting your profile to know exactly what is | | | | just as you define in the program. Using the program, |
| going on at any given day of the week. | | | | you could search for people that are within fifty miles |
| If you offer pool leagues, darts, special sports related | | | | of Bloomington and invite them to become your friend. |
| activities, and specials on drinks this is a great way to | | | | This means not only Bloomington members will check |
| get your business noticed and gives your customers, | | | | you out but even those within fifty miles of the city. |