| The way a book interior is designed has a part in | | | | Fonts |
| whether the book will sell or not. A customer will not | | | | Go to bookstores and peruse books in your category |
| read--or buy--a book that is designed in a way that is | | | | of interest. Take notes on the ones you find attractive, |
| difficult to read. If the type in your book is too small, or | | | | easy to read, and that appeal to you. Make sure it is |
| the spaces between the lines are too narrow, many | | | | appropriate for both the reader and the book. After all, |
| prospective customers will move on to another book. | | | | fonts (like people) have personalities, and different |
| Your goal with book design is to create an interior that | | | | designs will appeal to people of different ages. For |
| is inviting, pleasing, and easy to read. This involves | | | | example, if your readers are either very young or |
| good use of fonts, word spacing, leading, line length, | | | | senior citizens, then choose a simple, well-designed |
| and alignment. Here are some techniques that | | | | font in a large size so the font can be read without |
| professional typesetters use. | | | | strain. |