| You can make lots of money monetizing your blog | | | | setup your software turn on permalinks, pretty URL's, |
| with AdSense if you have quality content, the right | | | | or whatever it's called so you posts have "site.com |
| keywords, and the right AdSense ad layout. Many | | | | this-is-my-post". Having great keywords in the URL |
| people complain they can't make money with | | | | past the top level domain name is only second to |
| AdSense or that it cheapens their site. I will show it | | | | keywords in the domain name itself. |
| how it will not only increase the value of your site, but | | | | - Find the Best Keywords and Phrases: DO YOUR |
| how it will start building you monthly income! | | | | RESEARCH! Find out how to do keyword research. If |
| I monetize my web sites and blogs in many different | | | | you don't know what the best keywords for your |
| ways. I see many web sites missing out when it | | | | niche are - there really isn't much point reading any |
| comes to non-invasive ways to monetize your web | | | | farther than this... |
| site or blog, and they don't have to be ways in which | | | | - Create a Great Title: When you write a post the title |
| you anger your visitors. In fact - good monetization will | | | | controls much more than you think. Everyday I read |
| always compliment your web site, not "cheapen" it. I | | | | great articles with crappy titles. With every title you |
| have also read many articles that debate when to | | | | need to be thinking of using keywords that will be |
| monetize, and there are still some hold-outs that say | | | | searched for while linkbaiting a title enticing people to |
| build up traffic on a site first and then monetize once it | | | | click. This can be harder than it sounds, because the |
| gets to a certain level. I'm sorry - that's just BS in my | | | | best titles are 6-8 words or less. I've gotten better at |
| book, and I have the experience to back it up. | | | | this over time, but it's just practice, practice, practice to |
| Monetize your web site from day 1 - PERIOD! | | | | become a master at it! |
| Why? Every post and page is an opportunity to make | | | | - Have an H1 Title first: Wordpress natively takes your |
| money. Making money with a web site is like planting a | | | | html post title tag and puts it into an H1 tag as the |
| garden. Why would you want to keep plowing the field | | | | textual title on the post's web page. If you use another |
| for 6 months and and keep waiting to plant the | | | | CMS like Drupal, Joomla, Mambo, or something else |
| seeds? Also monetization is marketing, and marketing | | | | make sure your Content Management System does |
| takes time and skill. Yes - skill. The more you do it the | | | | the same. Keywords in header tags (especially the |
| better you become, so do it from day #1. | | | | first header of the page) carry much more weight |
| Making money online is like a sport or a professional | | | | than laster in the content areas. |
| trade. | | | | - Start with a Synopsis Paragraph: Unless you are |
| Ingredients you WILL NEED to become | | | | writing custom meta description tags for every single |
| SUCCESSFUL: | | | | page the most important area of any post or page |
| | | | after the title is that first paragraph. This paragraph |
| 1. Competent Trainers and Mentors | | | | ultimately becomes your description under you title link |
| 2. Passion and Drive to Succeed | | | | in search engine results pages. You want to stick to 2 |
| 3. Organization and Work Ethic | | | | or 3 sentences when possible, or at least place your |
| 4. Ability to make 10,000 mistakes and keep going | | | | important keywords there. Remember - what you |
| 5. Good Communications Skills | | | | type will not only determine how well this page comes |
| 6. Practice, Practice, Practice! | | | | up in search results, but also how your page is |
| Today we're going to talk about monetizing your web | | | | described and why people click! |
| site with Google AdSense. If you're already using | | | | - Bold important keywords as you write: As you write |
| Google AdSense - read this article anyway and learn | | | | your post or article bold keywords and phrases when |
| how to make more money using AdSense. Click the | | | | you are making points. These keywords, combined |
| banner above to join AdSense if you haven't already. | | | | with your title and synopsis help target ads (and |
| By signing up with AdSense you can build code | | | | traffic!). |
| snippets and place ads on your web site. | | | | - Link relevant sources: This is a given, but should be |
| AdSense Myths: | | | | mentioned. Be sure to link only relevant items in your |
| - To make any money you need thousands of visitors | | | | post - it helps target everything. |
| per day | | | | - Organize sections using h3 and h4 headings: Using h3 |
| - Ads will make a percentage of your visitors leave | | | | and h4 headers in longer pages and posts is a great |
| and not come back | | | | way to "sub-title" the page with even more targeted |
| - AdSense cheapens the look of your web site | | | | keywords. It's also easier to organize information (and |
| You would be surprised how much more money you | | | | for more people to follow and read). |
| could be making with some very basic and simple | | | | - Use keyword laden categories and tags: Just before |
| changes to your web site. Think about how much you | | | | you publish that page or post, be sure to use great |
| could be making per day. Just $1 per day is $30 per | | | | keywords to both categorize and tag it. |
| month, which should more than pay for most basic | | | | Now back to the AdSense ads themselves. First - if |
| hosting plans (and then some). Only $5 per day and | | | | you are brand new to AdSense, be sure to visit the |
| you're making $150 per month, $10 per day is $300/mo. | | | | newly created AdSense official newbie help at Google |
| It adds up quicker than you think. Especially if you have | | | | and get all the free information that you can. Second |
| more than one blog or web site to monetize. | | | | you want to get the code for the AdSense ads |
| AdSense Facts: | | | | necessary for placement on your web site. I want you |
| - You can make $1-$3 a day on as little as 20-30 | | | | to view the Google heat map (you can find it in the |
| visitors per day | | | | newbie help link). This picture illustrates where a visitor's |
| - A percentage of your visitors quickly leave anyway | | | | eyes go first, and where you would get the most |
| (the bounce rate) - you can make money on that | | | | clicks. Do you see how the reddest spot on the page |
| dead traffic | | | | is directly above the content? I want you to |
| - AdSense is so targeted that it's less of an intrusion | | | | understand that if you could only place one AdSense |
| and more of a service compared to other ads | | | | ad per page - it should be directly above you content. |
| The first thing you need to understand is where the | | | | In addition, the highest paying and best performing |
| ads come from. AdSense is fed by Google's other | | | | AdSense ad is 336x280 large rectangle. |
| product AdWords. If you haven't used AdWords | | | | So you're ready to place that ad? Not so quick - you |
| before - it's where you can pay to drive traffic to your | | | | need to "blend" it into the look and feel of your page. |
| web site - you "pay per click". In the AdWords | | | | When you create it in AdSense setup make the |
| marketplace - people "bid over keywords". The more | | | | background color the same as where it will be placed |
| competition there is for a keyword, the more it costs | | | | on your page. Make the font color and size the same, |
| and the highest bidder wins the top slot, the next bidder | | | | make the link colors the same too. I personally would |
| the next slot, and so on. For example it may cost 50 | | | | never use video ads for any reason - only text. My |
| cents per click to get the keyword "designer handbag", | | | | reasoning on this is that in a 336x280 text ad you |
| but I bet you can get "clay flowerpot" for under a | | | | normally get 4 text ads, and that's 4 chances to make |
| nickel. It's all about supply and demand. The most | | | | money. If a video takes up the entire 336x280 block - |
| searched for terms are fought over pretty fiercely. | | | | it's only 1 chance to make money, and it's images and |
| Once keywords are purchased, the AdSense | | | | video that can be intrusive to many visitors. IMHO - |
| algorithm places the actual ads on web sites - | | | | you would need some type of pop-culture (music, |
| matching them up with keywords and content on web | | | | movie, celebrity, joke, media based) web site to be |
| pages. The algorithm is pretty amazing, and in most | | | | successful with image or video ads. Place one |
| case will be serving highly target ads to your web site | | | | 336x280 AdSense ad directly before your content |
| within minutes. If the ads are way off target or | | | | and one directly after. If you use Google analytics to |
| inappropriate - you need to re-think your web site | | | | track your web site - you many already be aware of |
| setup. | | | | your "bounce rate". When people come to your site, |
| So once a keyword is purchased and an ad is written | | | | and quickly leave because they didn't find what they |
| - it's matched up with a highly targeted web page | | | | wanted they "bounce". To me a bounce rate of |
| where it should perform well. It doesn't matter how | | | | 20-30% is normal. Over 50% is incredibly high. |
| "busy" or popular that web site is, well performing and | | | | If you've placed the 336x280 blocks before and after |
| paying ads are placed on appropriate pages getting | | | | the content your are placing highly targeted ads to |
| from a dozen to thousands of visitors per day. If you | | | | soak up your bounce rate. In other words - if 20-30% |
| are using high paying keywords in your web site | | | | of my customers are going to leave my site quickly |
| content, you will attract high paying ads. Did you | | | | anyway to find what they want - I'd prefer that they |
| understand that statement? Go back and read it two | | | | click on one of my AdSense ads to find it. I help them |
| more times and think about it a minute. | | | | find what they need, and I get a "referral fee" for the |
| That's right - the key to making money in AdSense is | | | | click. Also visitors that stay awhile on my site many |
| attracting well paying ads. If I have a web site that | | | | click an ad because they're in the same niche. It's like |
| gets only 30 visitors per day, and 3 per day click an | | | | being in the library and finding the book you need, but |
| AdSense ad paying 35-50 cents, I can easily make $1 | | | | seeing others on the same shelf you might also like. |
| per day from this very low-traffic web site. Of course | | | | Beyond the two mandatory AdSense blocks I use |
| everyone wants to get more than 30 visitor per day, | | | | before and after the content - I often also add a 4 |
| but all sites have to start somewhere. I'm illustrating | | | | text link unit in a sidebar or a 160x600 skyscraper. |
| how easy it is to make money from day #1. I do this in | | | | How you feel about this is up to you and your layout. If |
| nearly all the sites I setup. Many of you that have used | | | | you have other ads or sidebar content that could be |
| AdSense for a long time won't believe it, because in | | | | earning money - it might be better placed there. But if |
| my example my AdSense clicks pay extremely high | | | | all you have is the latest posts and some categories - |
| and the click-through-rate (CTR) is 10%. Most sites are | | | | these types of AdSense ads can help you not "leave |
| lucky to get a 2-3% CTR on AdSense ads, and the | | | | any money on the table". That means - you might only |
| clicks usually pay a nickel or less on average. | | | | make a few extra pennies or nickels per day - but if |
| I said earlier that if you received off target ads your | | | | that money was just laying on the table would you just |
| blog or web site layout was possibly not "AdSense | | | | leave it there? Probably not. It adds up over time. |
| optimized". If you want to attract high paying ads and | | | | Again - especially if you are monetizing multiple web |
| make the most AdSense revenue possible from your | | | | sites. |
| existing traffic - I'll give you some very simple rules to | | | | I learned this term (money on the table) from Joel |
| follow when writing articles, pages, and posts. If you | | | | Comm, whose AdSense eBook I read a few years |
| follow these very basic rules you will not only get | | | | back just after setting up my AdSense account for |
| more revenue per click with AdSense, but (in the long | | | | the first time. For the first 6-7 months I used AdSense I |
| run) you will also get more visitors, and better search | | | | made no money at all. After I read Joel's book I |
| engine listings. | | | | quadrupled my CTR and went from making pennies |
| Top 10 Ways To Make More Money from AdSense | | | | per day overnight to $3-$5. One month after reading |
| Using Keywords | | | | that eBook I received my first ever Google AdSense |
| - Obtain a URL with very important keywords in your | | | | check, and I've received one every month since. |
| niche: I can't say enough about this. The #1 reason I | | | | So - if your web site or blog consistently using my |
| have so many domains is because when you build a | | | | techniques above you should have no problem earning |
| niche site if the domain has your top 2 or 3 keywords | | | | more money from AdSense. A lot of times you read |
| in it - you immediately start getting traffic from post #1. | | | | a great article like this and you wonder how |
| This is very important. | | | | successful it was for the author. Well, it worked for |
| - Use permalinks, pretty URL's, etc: This is second | | | | me - last year I made more than $10,000 from |
| most important whether you are using Wordpress, | | | | AdSense on just a few web sites... |
| Drupal, Joomla, Mambo, or whatever. As soon as you | | | | |